October 2010

Two hundred and sixty-eight emperor penguins live together in a colony in Antartica.  On an iceberg.  Of them all, only Fred was curious and observant enough to discover a potentially devastating problem threatening their home – and pretty much no one listens to him. It’s a problem shared by businesses today, whether we have realized […]

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Ever since Dale Carnegie’s 1937 groundbreaking book, How To Win Friends and Influence People appeared, people have been trying to understand the nature of Influence and how to persuade people to act or think in certain ways.  With new Social Media tools, there are changes in the new influence model. Two new examinations about influence […]

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